Human Research

A3 Thinking+Studios©:
Structured problem-solving.
UX that drives results.
Designing a better future.
We believe in the power of research to uncover deep insights about real people. We use those insights to craft intuitive, user-friendly solutions that address real-world problems. We strive for excellence in design, but never at the expense of social responsibility and ethical considerations.

The A3 Human Research and Design studio was born from a passion for Open Research. We are inspired by models of open innovation, collaborative frameworks, and a commitment to inclusive ventures. Today, we specialize in human-centered design and lean methodologies, creating products and experiences that deliver measurable impact. We’re not just solving problems; we’re setting the stage for clients to thrive in a fast-paced digital age.
Founded
2016
Geography
Global
Projects
25+
Our roots trace back to 2016, with the inception of Open Ventures, a consultancy that advised private and public sector clients in the areas of open source innovation, customer-driven design, ecosystem development, collaboration frameworks, and agile methods.

The Open Ventures ethos centered on authenticity, purpose-driven leadership, and a commitment to inclusive and equitable ventures. We believed that "good technology" was not just about innovation but about creating a more equitable world. We sought to work with organizations and individuals who shared our vision of using technology to enrich developing economies and disrupt established marketplaces for positive change.

As we evolved, our focus sharpened. We recognized the transformative power of human-centered design and the unequivocal need for lean methodologies in achieving these goals. This realization led to the birth of A3 Human Research and Design, a studio dedicated to crafting intuitive, user-friendly products and experiences that deliver measurable impact through a process of continuous learning and improvement.

Today, our work remains deeply rooted in the values established by Open Ventures. We continue to champion openness, authenticity, and collaboration. We strive to create a more equitable and sustainable future through design, research, and a relentless focus on the needs of real people.

We have evolved, but our core principles remain the same: we are committed to creating a world where technology empowers and enhances human lives, not complicates them.

Better Human Futures, one idea and experience at a time.
Our Work+Play
We believe in the power of research to uncover deep insights about real people.

We use those insights to craft intuitive, user-friendly solutions that address real-world problems.

We strive for excellence in our business outcomes, but never at the expense of social responsibility and ethical considerations.

We love this work.
UX Research and Testing
User Interviews
Persona Development
User Flows and Journey Mapping
Task Analysis and Usability Testing
Product Development Workshops
Lean Business Canvas
LUX Canvas
Feature Mapping and Prioritization
Project Scope and Solutions Architecture
Startups and MVP Sprints
Prototype Development
Product Market Fit Assessment and Validation
Market and Product Research
Early-stage Customer Acquisition Strategies
SCRUM and Agile Product Management
Mockups and Early-stage Design
Concept Development
Design-thinking Workshops
UX Insights and Surveys
Market Sizing and Idea Prospecting
Pitch Decks and Presentations
UX and Human-Centered Design
Product Design
Information Architecture
Accessibility Standards and Privacy by Design
Design Systems and DesignOps
Responsible Design Audits
Heuristics Evaluation
Visual Design and Communication
Brand Identity
Visual Language and Design
Content Design and Strategy
Communication Design